Where MarTech Strategy Meets Real Implementation

Hi, I’m Mickael Jauneau, Senior MarTech Consultant. The MarTech Lab is my digital place to share information and examples of Marketing solutions.

Experience real marketing technology implementations through live, interactive demos, starting with CDPs: see data collection, behavioral triggers, and intelligent recommendations in action.

When a customer views three distinct jackets after buying dark blue jeans, that’s not browsing—that’s high purchase intent. See how a properly implemented CDP detects these patterns and responds with intelligent, real-time personalization.