• CDPs – Contextual Personalization in Real-Time
    ·7.4 min·November 6th, 2025·

    Three browser tabs open: camel wool blazer, cream cable knit cardigan, tan leather bomber. Session duration: 22 minutes. Purchase history shows dark blue jeans bought eight weeks ago. The pattern is obvious—someone's building an outfit, mentally pairing each jacket with those jeans. Most e-commerce sites respond with generic "Customers Also Viewed" carousels. Maybe send a [...]